Much work goes into advertising banners, including strategy, copywriting, and design. But printing is one of the most intricate. Banner printing requires planning, skill and advanced equipment. Improper techniques can impact the outcome of your advertising banner, so knowing the best printing practices is vital. To help you get started, we’ve listed our top tips for printing your advertising banner in Sydney.
Here are some tips for banner printing in Sydney.
Working with professional designers is one of our top tips for printing advertising banners in Sydney. The most significant delay in banner printing is low-quality graphics or blurry and unusable images. These types of artwork can lead to printing setbacks because clients must redesign or retake their imagery, which can be costly and frustrating.
That’s why ít’s best to work with professional designers and photographers. They can provide high-resolution images in suitable formats for printing.
Your material choice is vital. Various clients forget to consider the weather when printing their banners. This error can be detrimental in Sydney’s climate. Improper materials may wear in severe storms and humidity. Considering materials like vinyl that can withstand outdoor conditions is vital to ensure successful banner printing and advertising results.
Another tip is to prioritise the finishes. These include edge protection and hanging support to protect your banner in harsh conditions. Without them, your banner can tear in storms and severe winds.
Some features to consider include eyelets, hems and wind slits.
Using suitable file formats like PDF or Encapsulated PostScript (EPS) for banner printing is vital. Improper vector formats can lead to pixelation, blurriness or colour inaccuracies on your banner. Consulting your design and printing team about the best format to print on can ensure quality results.
One of the most common mistakes clients make is not reviewing the design before printing. Neglecting this step can lead to costly reprints and more delays. It’s crucial to ask your printer for a digital proof or mock-up so you can spot errors like typos or design inconsistencies before printing. Taking time to proof check your design can save you significantly.
Ensure your printing team knows where your banner will be placed. This information can help them customise printing to your location. For example, if your banner is going outdoors near the beach, they can add finishes like wind slits and flooded edges for support in the wind. The more information they have, the more precise your printing will be.
Banner printing is an intricate process that requires time. Leaving enough time for production and printing is important to ensure successful outcomes. The last thing you want is to rush your service, so it’s best to schedule banner printing at least five days before the required date. If you have larger prints, you should allow a minimum of seven days for printing and production.
The best tip is to work with professionals. If you need reputable banner printing services, we can help. Splash Colour Imaging is a leading Sydney banner design and print provider. We specialise in wide-format print for display and exhibition signage. Our team consists of skilled designers and printers who help you every step of the way and ensure quality results.
Contact us online to enquire about our services and get a free quote.